The Effect of Festival Marketing on Consumer Perceptions at Shopee Double Days (Study …
… Pemasaran Indonesia (Indonesian Journal of Marketing Science), vol. 22, no. 1, pp. 19-30, Jan. 2024. https://doi.org/10.14710/jspi.v22i1.19-30. How …
… Pemasaran Indonesia (Indonesian Journal of Marketing Science), vol. 22, no. 1, pp. 19-30, Jan. 2024. https://doi.org/10.14710/jspi.v22i1.19-30. How …